Affirm: Buy now, pay over time

🇺🇸 United States
Affirm, Inc  | 
38
ASO score
Text
33/100
Reviews
100/100
Graphic
12/100
Other
0/100
rating
App Rating
4.7
rating
Votes
34.18M
rating
App Age
9y 6m
rating
Last Update
Dec 03, 2025

Compare with Category Top Apps

Metrics
Current App
Category Top Average
Difference
Installs
14.9M
23.5M
-37%
Rating
4.76
4.23
+13%
Number of Ratings (Voted)
16.2M
13.6M
+19%
App Age
9y 6m
7y 4m
+29%
In-app Purchases Price
$0
$149
Update Frequency
18d
117d
-85%
Title Length
30
23
+30%
Short Description Length
30
60
-50%
Description Length
2 337
1 860
+26%
Number of Screenshots
506
876
-42 %
Has Video?
No
0% has videos
Size
0MB
0MB

Category Ranking in United States

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Top Dec 17, 2025 Dec 24, 2025
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Downloads

Downloads Graph
Downloads icon
Total
14.6M
Last month icon
Last month
267.1K

Text ASO

Title (
Characters: 30 of 50
)
Affirm: Buy now, pay over time
Short Description (
Characters: 30 of 80
)
Flexible payments, big savings
Description (
Characters: 2337 of 4000
)
Pay over time with Affirm online, in-store, and in the app. Plus, eligible customers can get the Affirm Card™ to use anywhere Visa is accepted in the U.S. Why you’ll love the Affirm app: • See your purchasing power front and center • Shop brands with clear, flexible payment options • Discover deals, 0% APR options, and plans over 12 months • Set up AutoPay or easily make early or one-time payments • Request to pay over time with the Affirm Card online or in-store Take your Affirm Card with you everywhere: • Get a physical card and use it anywhere Visa is accepted in the U.S. • No credit impact to apply, and no card or annual fees • Discover 0% APR options or flexible plans at top brands, in-store and online • Request a payment plan in the app before or after checkout. Minimum purchase may be required for payment plans. See footer for details. Purchasing power is an estimate and may include a down payment at checkout. Approval and terms aren’t guaranteed. The Affirm Card is a Visa® debit card issued by Evolve Bank & Trust (Evolve) or Stride Bank, N.A. (Stride), Members FDIC, pursuant to licenses from Visa U.S.A. Inc. Affirm is not a bank. FDIC insurance will only cover the failure of Evolve and/or Stride. Learn more at https://www.fdic.gov/resources/deposit-insurance/. Pay-over-time plans must be applied for each purchase in the mobile app, are subject to eligibility checks and are provided by affirm.com/lenders. Minimum purchases are required for pay over time plans; the amount is located in the Card tab of the app. For purchases that are not approved for and matched to a payment plan, you authorize Affirm to initiate an ACH debit from your linked bank account within 1-3 days of the purchase. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Financing Law license 60DBO-111681. For licenses and disclosures, see affirm.com/licenses. Rates from 0 - 36% APR. For example, an $800 purchase could be split into 12 monthly payments of $77.99 at 30% APR, or 4 interest-free payments of $200 every 2 weeks. Loan options vary, are subject to eligibility, and may depend on whether your loan is applied for before or after your card purchase. There are minimum purchase amounts for loans, a down payment may be required, and may not be available in all states.}
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Visual ASO

Screenshots

Rating & Reviews

Reviews Overview
🧐 Coming Soon…
Rating
4.7
34 176 576 voters

Some Latest Reviews

Landis Rowe
21 Dec, 2025
5
The Affirm App makes it very easy to keep track of my purchases and payments. It also clearly lets me know my purchasing power and allows me to set up payment arrangements. I love this app.
Joanne Dominguez
21 Dec, 2025
5
this app has helped me make purchases i otherwise would not have been able to do.
Patrice Green
21 Dec, 2025
5
Easy to use and comes in handy when I needed to make a "layaway" kind of purchase but need the items right away.
Andre Hill
21 Dec, 2025
5
my experience with affirm is great, i was able to purchase my equipment i needed, there are no hidden interest fees you know what you're going to pay up front i love it.
Darrell Rankin
21 Dec, 2025
5
Well made system. Great way to beat the credit card companies.
Mary Davis
21 Dec, 2025
5
love how easy and fast I can order, and pick up, or receive my purchases. and the pay over time is awesome. makes it wonderful especially during the holidays.
bree vinet
21 Dec, 2025
5
Love the affirm app. It is easy to use and has been a life saver. I can order and pay for big items that I need.
Nyce Guerra
21 Dec, 2025
1
Scam. tried to delete my account and talked to 12 people, always transferring to the next department. Not English speakers, it was hard to understand them, they couldn't cancel my account, very bad customer service.
serena Hawley
21 Dec, 2025
5
I love a affirm so much it makes it to where I can get the things that I need when I need them and then make payments on them later

Other

Additional Information
Rating:
4.74
Voted: 34.18M
Google Play Link:
Website:
Email:
Privacy Policy:
Categories: Shopping
Size: -
Installs: 14.63M
App Age: 9 years 6 months
Release Date: Jun 20, 2016
Last Update: Dec 03, 2025
Version: 3.402.1
Version history
3.402.1
Dec 03, 2025
Miscellaneous fixes and improvements
3.402.0
Nov 12, 2025
Version history