Version history
H&M
63
ASO score
Text
51/100
Reviews
100/100
Graphic
72/100
Other
0/100
App Rating
4.7
Votes
2.87M
App Age
11y 6m
Last Update
Nov 18, 2025
iAP
JPY120 - 980
Compare with Category Top Apps
|
Metrics
|
Current App
|
Category Top Average
|
Difference
|
|---|---|---|---|
|
Rating
|
4.7
|
4.45
|
+6%
|
|
Number of Ratings (Voted)
|
2.7M
|
485.1K
|
+455%
|
|
App Age
|
11y 6m
|
8y 3m
|
+39%
|
|
In-app Purchases Price
|
$0
|
$41
|
|
|
Update Frequency
|
26d
|
38d
|
-32%
|
|
Title Length
|
3
|
24
|
-88%
|
|
Subtitle Length
|
42
|
25
|
+68%
|
|
Description Length
|
722
|
2 457
|
-71%
|
|
Number of Screenshots
|
1024
|
1044
|
-2
%
|
|
Size
|
184MB
|
269MB
|
-31
%
|
Category Ranking in United States
7 days
Last 7 days
Last 30 days
Last 90 days
Last 180 days
Last year
| Top | Nov 30, 2025 | Dec 07, 2025 |
|---|---|---|
|
26
|
33
|
| Top | Nov 30, 2025 | Dec 07, 2025 |
|---|---|---|
|
No results were found!
|
||
| Top | Nov 30, 2025 | Dec 07, 2025 |
|---|---|---|
|
No results were found!
|
||
| Top | Nov 30, 2025 | Dec 07, 2025 |
|---|---|---|
|
26
|
33
|
Ranking Keywords in United States
| Keywords | App Rank |
|---|---|
|
h패션
|
out
out
|
|
h n m
|
out
out
|
|
유니클로 코리아
|
out
out
|
|
zara viet nam
|
out
out
|
|
zara vietnam
|
out
out
|
|
эйч энд эм
|
out
out
|
|
유니클로앱
|
out
out
|
|
탑텐키즈
|
out
out
|
|
자라
|
out
out
|
|
sasha
|
out
out
|
Analyze this and other apps using Asolytics tools
Text ASO
Title
(
Characters:
3
of 30
)
H&M
Subtitle
(
Characters:
42
of 30
)
Your next favourite shirt is one tap away.
Description
(
Characters:
722
of 4000
)
Explore the latest styles in fashion, home and beauty with the H&M app. Discover inspiring collections and intuitive features that simplify the shopping experience — from instant search to real-time order updates.
Features:
Instant search: Quickly find any item with smarter results.
Visual discovery: Snap or upload images for style suggestions.
Save favourites: Build wishlists to shop and curate later.
H&M Membership: Access points, perks and exclusive rewards.
Track orders: Stay updated with real-time delivery information.
Restock alerts: Find out first when favourites return.
Seamless scanning: Scan in-store items to check sizes online.
Experience a more streamlined way to shop — download the H&M app today.}
Read more
Other
Additional Information
Version history
25.44.2
Nov 18, 2025
Thanks for shopping at H&M! We regularly update our app to fix bugs, improve performance and add new features to help you find the fashion you like!
This release contains a fix that improve the app stability.
25.44.1
Nov 06, 2025
Thanks for shopping at H&M! We regularly update our app to fix bugs, improve performance and add new features to help you find the fashion you like!
This release contains a fix that improve the app stability.